sarah sido holding camera, a photographer that uses the simple sales blueprint

The Simple Sales Blueprint: 10 Ways It Transformed My Photography Business

Let’s be honest, running a photography business can be a whirlwind. Between capturing stunning images, editing mountains of photos, and navigating client communication, staying organized can feel like an impossible mission. Even though I already had a system for selling collections after client viewings, the Simple Sales Blueprint (SSB) by Annemie Tonken was a game-changer. Now, before you think this program is just for beginners (which it can definitely be!), hear me out.

#1: The Simple Sales Blueprint Provided Structure for My Creative Mind

As a photographer, I thrive on being creative. It’s where I feel the most comfortable. But creating my own structure and systems? Not so much. The Simple Sales Blueprint provided a well-organized framework for not only completing the course material but also implementing it. It is truly a roadmap, which guided me step-by-step.

#2: With This System I Really Learned My Numbers. This is Scary, But So Necessary.

Pricing used to be a guessing game – I was selling collections, but I was pulling my pricing out of nowhere. The Simple Sales Blueprint changed that. This system doesn’t just teach you how to crunch numbers; it shows you how to use them to confidently. In my case, this meant raising my prices to reflect my true costs and business goals. Knowing that my new pricing was necessary gave me the confidence to raise my pricing and get over my fears.

#3: Simple Sales Blueprint Gave Me Clear Workflow and Templates

The best part? The Simple Sales Blueprint isn’t just theory. It comes packed with pre-made workflows and templates. Think copy-and-paste! You just need to personalize them for your brand, and voila! This saved me countless hours and made the entire process feel so much more manageable.

#4: Included Are Exact Instructions on How to Implement in Pic-Time

Sometimes with courses, you receive great information but then you have to figure out how to actually implement what you learned into the system that you use. Well, good news, friends. The Simple Sales System works beautifully with Pic-Time. It comes with step-by-step instructions for how to get it set up, and there is an app in Pic-Time already designed specifically for Simple Sales, so you can start rocking and rolling immediately.

Ps: If you’re not already using Pic-Time, you can use my affiliate code to get one month free – R5TD5C. Pic-Time is another can’t live without part of my business!

#5: The Simple Sales Blueprint Showed Me That Higher Pricing Led to Higher Income

Maybe it seems obvious that higher prices can lead to higher income, but that’s not all I’m trying to say here. Simple Sales allowed me to go from guessing and hoping to understanding how to make my income goals a reality. I could see that there was NO way to make what I hoped to make with my old pricing. There is a genius calculator that comes with the course, with incredibly clear instructions, and it allowed me to see exactly what I needed to do to hit my income goals.

#6: The Simple Sales Blueprint Helped Me Provide Better Customer Service

With the workflows and systems I now have set up no one is ever falling through the cracks. I use Dubsado to take potential clients from an inquiry to booked and then I’m able to serve them at a five star level as we prepare for the session. After their session they get moved over to Pic-Time where the Simple Sales System app takes them from viewing their slideshow to purchasing their collection. As a one woman show, this has given me so much confidence and freed me up to feel generous with my time in taking care of my clients in all the things that come up while I work with my clients.

#7: With the Simple Sales Blueprint I’m Actually Selling Products Now

The Simple Sales Blueprint helps you choose products and work through your product pricing to ensure your sessions are actually profitable and your client leaves with actual artwork – it’s a win-win on all sides. I love that my clients have prints and albums to display in their homes, and as an added benefit it keeps you as a photographer top of mind for future sessions or for possible referrals to their admiring friends.

#8: Without Sounding Redundant – With This System I Have Happier Clients

The system keeps me organized and motivated. Because I’m more profitable I feel more generous with my time and attention. One thing I’ve learned is that if you’re feeling resentful about the work – it’s often a sign you need to charge more and give yourself more support in the way of systems.

#9: There Continue To Be Updates and Improvements to the Course

We all know things change over time – tech gets updated, best practices are adjusted, and the needs of our clients change. When you purchase the Simple Sales Blueprint you get all improvements and updates that Annemie makes to the course. And your access never expires so you can always go back and revisit things if things start feeling a little … sticky. Each time I refer back to the course, it has gotten better and better.

#10: There’s a Whole Community and Support When You Choose To Use the Simple Sales Blueprint

Frankly, being a photographer can be lonely. But having community support and access to Annemie herself can be incredibly valuable when taking on such a large undertaking. I’ve never felt alone. I’ve been able to bounce ideas off other photographers and get my questions answered anytime I turn to the Facebook group.

The Results Speak for Themselves

The bottom line? The Simple Sales Blueprint transformed my business.

  • Higher Profits: By implementing the system and raising my prices, my income started reflecting the value I provide.
  • Smoother Client Experience: Workflows ensure no client gets lost in the cracks. From inquiry to final delivery, everything is streamlined.
  • Increased Product Sales: The SSB helped me confidently offer and sell high-quality products like prints and albums, giving clients beautiful keepsakes and generating further income.
  • Happier Clients & a Happier Me: A well-organized system allows me to focus on delivering exceptional service and building genuine relationships with my clients. This creates happy clients and a more fulfilling experience for me.

Are you ready to take your photography business to the next level? The Simple Sales Blueprint can help.

Have questions? Feel free to reach out! I’m happy to chat about your specific situation and help you navigate the world of selling your beautiful work with confidence.

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